Not

Hacker News!

Beta
Home
Jobs
Q&A
Startups
Trends
Users
Live
AI companion for Hacker News

Not

Hacker News!

Beta
Home
Jobs
Q&A
Startups
Trends
Users
Live
AI companion for Hacker News
  1. Home
  2. /Story
  3. /The privacy nightmare of browser fingerprinting
  1. Home
  2. /Story
  3. /The privacy nightmare of browser fingerprinting
Nov 22, 2025 at 12:08 PM EST

The privacy nightmare of browser fingerprinting

ingve
386 points
235 comments

Mood

informative

Sentiment

negative

Category

tech_discussion

Key topics

Browser Fingerprinting

Privacy

Security

Online Tracking

Discussion Activity

Very active discussion

First comment

16m

Peak period

43

Hour 1

Avg / period

11.4

Comment distribution160 data points
Loading chart...

Based on 160 loaded comments

Key moments

  1. 01Story posted

    Nov 22, 2025 at 12:08 PM EST

    1d ago

    Step 01
  2. 02First comment

    Nov 22, 2025 at 12:24 PM EST

    16m after posting

    Step 02
  3. 03Peak activity

    43 comments in Hour 1

    Hottest window of the conversation

    Step 03
  4. 04Latest activity

    Nov 24, 2025 at 1:49 AM EST

    1h ago

    Step 04

Generating AI Summary...

Analyzing up to 500 comments to identify key contributors and discussion patterns

Discussion (235 comments)
Showing 160 comments of 235
ArcHound
1d ago
3 replies
You missed one of our best guarded secrets: ja3 hashes and their successors.

Basically, we can identify browsers based on the supported ciphers in TLS handshake (order matters too AFAIK). Then when your declared identity is not matching the ja3 hash, you're automatically suspicious, if not blocked right away. I think that's the reason for so many Capchas.

1over137
1d ago
1 reply
What’s ja3?
ArcHound
1d ago
1 reply
Here you go: https://developers.cloudflare.com/bots/additional-configurat...

It's a better explanation that I can provide.

eurekin
1d ago
Oh! Now I wonder, if crowdsec could issue bans based on that
peetistaken
1d ago
1 reply
I built a nice tool to visualize that: https://tls.peet.ws. Its not that secret anymore though, more and more libraries are starting to allow spoofing for browser tls configs. There isnt really a cat/mouse game here - once you match the latest chrome, there is nothing to fingerprint
johnisgood
1d ago
1 reply
I do not think I understand that website. I see that JA3 always gets changed after refresh, but not sure what JA3 is. Why is it always different, and is it good or bad?
Retr0id
1d ago
1 reply
Modern browsers randomise parts of the handshake, which results in an unstable ja3. ja4 and others normalize the relevant details to make the fingerprint constant again.
johnisgood
1d ago
1 reply
How effective is it at "un-anonymizing" me? I value privacy. What do you think I can do about "any" of this?
Retr0id
1d ago
It tends to identify your platform/browser version, with relatively low granularity. Unless you have an unusually rare OS/browser config, it won't deanon you on on its own. But it can be combined with other fingerprinting vectors.
mike_d
1d ago
1 reply
JA3/JA4 are useless now.

At best they identify the family of browser, and spoofing it is table stakes for bad actors. https://github.com/lwthiker/curl-impersonate

ArcHound
1d ago
Slight correction: Spoofing it is table stakes for ever so slightly capable actors.

These will still help against the masses of dumb actors flooding your stuff.

dringov
1d ago
2 replies
> Worst of all, perhaps, it can extract a canvas fingerprint. Canvas fingerprinting works by having the browser run code that draws text (perhaps invisibly), and then retrieving the individual pixel data that it drew. This pixel data will differ subtly from one system to another, even drawing the same text, because of subtle differences in the graphics hardware and the operating system.

I am concerned about the detail here: does this mean per hardware class (e.g. same model of GPU), or per each individual device?

Is the implication that there are certain graphical operations that - perhaps unintentionally - end up becoming akin to a physically unclonable function in hardware?

sfink
1d ago
I have heard of such things. The signal is not persistent over time, since it's dependent on eg heat and concurrent operations. But it's there, to some degree, and can be correlated over time somewhat.

We've made our world a scary place.

Xelbair
1d ago
>I am concerned about the detail here: does this mean per hardware class (e.g. same model of GPU), or per each individual device?

per combination of hardware(GPU, resolution of display) and software(exact drivers)

doug_durham
1d ago
15 replies
I agree with the points in the article. Fingerprinting of any kind is a major risk for personal freedom. At the same time I want to make sure that content creators are compensated for their work. Ad firms that employ fingerprinting stand between me and the content creator. That said, I'm not going to pay $5/month for every blog that I occasionally read. The ad based model provides a more streamlined approach to compensation, but at the unacceptable price of privacy. I'm not quite sure what the answer is.
airstrike
1d ago
2 replies
Pay $5/month to buy credits that let you read content behind that network. Every blog you read gets $0.10. Top up with credits if you run out.

Sending emails costs $0.50.

CamperBob2
1d ago
Eh, that's too expensive unless the recipient can authorize refunds for non-spam emails.

But yes, I always thought some form of network syndication would emerge on the Web, where creators could register for their share of aggregated periodic payments made by users.

Still not sure why that's not a thing. I would pay $50/month to a syndicate in return for never having to deal with paywalls on any sites affiliated with them. But only as long as the vast majority of sites participated, and that is probably the showstopper, I guess. We'd end up paying 20 different 'syndicates' for absolutely no good reason, just as we now have to deal with 20 different streaming services.

ako
1d ago
I read from too many different sources through aggregators like hackernews. With a network you'd probably still have too many subscriptions.

Also wonder if it will really work out, i open too many articles that are pretty bad when you start reading them. So i quit after 1 or 2 paragraphs.

Now if you get the first 2 paragraphs for free, contents writers will start to optimize for good first 2 paragraphs, and afterwards quality will drop. Also, many blog posts or news articles don't have more than 2 paragraphs of good content.

Xelbair
1d ago
2 replies
how about donating to the creator directly? not subscription, just occasional donations whenever people feel like it - content is more widely available, and people who really enjoy it or are well off can actually fund the development
lobsterthief
1d ago
2 replies
Yes, but you need a scalable and low-friction donation solution. Patreon is the closest but it doesn’t pay the bills for most creators. Maybe some micro-tipping solution, but nobody has made that work yet.
txrx0000
1d ago
If someone puts a donate button beside their name or in the corner of their webpage, and that button leads to a payment page, I think that's good enough.

The point of paying creators is so that they can focus on creating content instead of making other things. Giving money to a creator is basically saying "you're so good at what you do, and it has so much cultural/intellectual value, I'd rather have you make content instead of stocking shelves or making food". But this should be reserved for people that publish good content because they can and are passionate about it, not just anyone putting out slop with the instrumental goal of paying their bills. If the friction of clicking a button and filling in payment details is enough to deter people from paying them, then maybe their content isn't worth paying for and they should find some other way to make a living instead.

voakbasda
1d ago
No one has made a successful micro-tipping solution, because regulations and entrenched interests (banks, payment processors) have too much control and assess per-transaction fees that dwarf the amounts that such a system would be designed send.

Aggregation of tips and payouts would help, but that requires network effects (achievable only at scale) to be viable. I believe this approach has been tried in recent years, but I am not sure where those efforts went.

temp0826
1d ago
I already pay my isp. Maybe they should work something out with them.
prymitive
1d ago
10 replies
> I'm not going to pay $5/month for every blog that I occasionally read

Would you pay per view? Most people (me included) would probably hesitate to say yes, because we’re used to not paying for that. But what if it meant that ad based model is gone and everything you buy is cheaper because the price does not include the cost of running ads?

morkalork
1d ago
1 reply
Hard to say, there's no shortage of enticing looking medium articles that are superficial and worthless. I would not pay per view that trash even though there are good ones buried in the pile.
Terretta
1d ago
"If you thought click-bait was bad before..."
echelon_musk
1d ago
1 reply
How do you track the views?
imiric
1d ago
How do you track ad impressions?
myaccountonhn
1d ago
1 reply
I would. Or alternatively I'd also pay for a Spotify style model where my monthly amount get redistributed amongst the articles I read.
FireBeyond
1d ago
At the risk of pedantry, though it's still germane to this context, that's more the Tidal model than the Spotify model.

Spotify's model is more that your monthly amount gets disproportionately redistributed to the artists that bring more interest and listens to Spotify, regardless of whether you were one of those listeners. Smaller and niche artists suffer under Spotify's model.

Terretta
1d ago
1 reply
> what if ... everything you buy is cheaper because the price does not include the cost of running ads?

Except in practice we see the opposite.

There's something interesting going on with companies when they want to get paid directly versus by ads: they demand 3x - 4x or more for subscriptions or pay per view versus what they make from ads.

Easiest place to see this is ad supported non-linear TV in the years you could get without ads, or with ads. You pay significantly more to not see the ads, than they make from the ads.

Perhaps this is justified because ad-free subscriptions reduce the audience size for ad buys, but when you look at the numbers watching with ads versus paying, it wouldn't seem like the "no ads" buyers make a dent in whatever pricing tier.

In the 90s when we were young and naive, we imagined a library card model, with a library fee and then you have fractions of a cent cost to read a post, and using (hand waving) technology to uncouple viewing history from payables to content creators. That, or the British TV license model, an Internet license of some kind.

It's curious to me the ad networks haven't gotten together to preemptively offer this. Arguably Brave tried, but from an adversarial (to the ad companies) stance. It would work better from the inside with a simple regulation: if you serve ads for ad-supported content, you have to participate in the library card system at CPM rates no greater than you receive for ads to skip the ads for card holders.

aidenn0
1d ago
1 reply
This is price discrimination. Everybody would love to charge more money to rich people and less money to poor people, since that increases the total profit.

The only companies that we directly allow to do this are schools, but having a premium version lets you approximate this.

homebrewer
1d ago
2 replies
Steam also does this. Most games are significantly cheaper in low-income countries like mine because otherwise they wouldn't make a dime here.
mh-
1d ago
1 reply
Steam is not the one doing that. Publishers decide regional pricing.
immibis
19h ago
If Steam only had one input field for the price tag, then the publishers would only decide one price.
skydhash
1d ago
That's because you usually pay via credit card (or some other financial mean) which is cumbersome (and may be illegal) to spoof. But yeah, it can be hard to justify a subscription when it's the price of a full meal. Especially when other essential subscriptions (electricity, water, internet, cell services,...) is straining your monthly budget.
notatoad
1d ago
2 replies
The PPV model has been tried a bunch of times, and it always turns out that the rate people are willing to pay per view is not a rate that is high enough to be a viable revenue source for the content owners.

it takes a lot of $0.10-$0.25 views to make up for the loss of a $5/month recurring revenue stream that might last for years.

imiric
1d ago
2 replies
The fact that advertising is more profitable doesn't mean that the PPV model is not viable. It could certainly be so. Every site could set their own price, or specific tiers, which users can agree to, just like they do with subscription-based content today.

The problem is skewed incentives, of course. Advertising is acceptable to most users and easy to integrate, so why should website authors go out of their way to please a minority of their users who object to it?

levocardia
1d ago
4 replies
Do you think the fact that NO major content websites (NYT, substack, WSJ, ...) have settled on a PPV model is simply because they haven't thought of it? Or is it more likely that the numbers absolutely do not work?
imiric
1d ago
1 reply
That's a false dichotomy.

I can't speak for all web sites, but I reckon a combination of factors could explain why such a solution hasn't been deployed:

1. Advertising is ubiquitous, easy to integrate, and provides a safe revenue stream.

2. There is little to no infrastructure for the PPV model. Whoever builds it would need to maintain their own version of it.

3. People expect the web to be "free". This is even true within technical crowds who understand that it's really not free. And a large part of that group doesn't mind advertising.

So, really, it would require a substantial amount of effort to implement, it would add additional friction to users, and ultimately only a minority would appreciate it.

Had this model been in place from the beginning of the web, things might be different today. Alas, if my grandma had wheels...

pseudalopex
1d ago
And people prefer unlimited subscriptions.
fragmede
1d ago
2 replies
Have any of them actually tried it though? If they have and I missed it, then I apologize, but I can't recall the NYT letting me read an article for $1 with zero friction via Apple or Google Pay or Stripe link or something. It they tried it and the numbers didn't work, that's one thing, but I don't recall that happening.
Nextgrid
1d ago
Doing it via conventional card networks won't work, the fees would eat most/all of the payment.

A critical mass of publishers would need to team up and form a cooperative/etc where a user could register once, deposit some money, and then that money would be spent every time they view an article. But that requires cooperation between competitors, which is already hard enough, and the cancer that is the advertising industry wouldn't like this potential existential threat and would be more than happy to pour fuel onto the fire to ensure it never succeeds.

What's surprising is why the card networks themselves don't get in on it. They could do so in a completely backwards-compatible manner, introducing a new card number range that only works with transactions under a certain amount and have different fraud protection/chargeback rules.

notatoad
1d ago
WSJ was available on blendle (pay-per-view microtransactions). Washington Post was available on scroll (monthly subscription, divided up amongst the publishers you read each month). neither service still exists.

i don't believe NYT has ever tried a pay-per-view model.

prymitive
1d ago
I think it might be because with ad model you can sell profiling data many times over to different parties. You can’t do the same with a single charge.
beeflet
1d ago
No one uses the PPV model because there isn't sufficient payment infrastructure (402 payment required). The friction for entering your credit card information into a website is ridiculous, you might as well target the high end of the market with a monthly subscription.

The PPV model, like Ads, works well for websites that you're not well associated with. Random blogs and websites that you otherwise wouldn't be willing to share your credit card info with.

notatoad
1d ago
1 reply
>Every site could set their own price, or specific tiers, which users can agree to, just like they do with subscription-based content today.

you're describing the model of a product called blendle, a service which i loved but which totally failed. they failed to attract users, and they failed to attract publishers. this isn't some new idea that nobody had tried. it's been done. and it failed, not just for blendle. people have tried micropayments, they've tried subscriptions, if you can imagine a PPV model, it's probably been tried. readers and publishers both hate it.

imiric
1d ago
I wasn't aware of Blendle, but I'm not surprised that it failed.

Advertising is ubiquitous on the web. Integrating it into web sites is simple, it works well for generating revenue at scale, and users have been conditioned from every other media industry to accessing content for "free". There is practically no friction for users, save for the degraded user experience, which most people have learned to live with or ignore.

So right off the bat, anyone trying to deploy alternative business models is going against the current of a trillion-dollar industry, and well established consumer expectations.

> readers and publishers both hate it.

Why do you think that is? Is it because the micropayment model is inherently bad, or because implementing it is difficult for website owners, it is annoying to use for users, and ultimately brings little revenue?

What if implementing it were as easy and convenient as advertising is today? What if users had an easy and convenient way to link their payment method into their browser, and from then on it required no maintenance? What if they understood that the web is not "free", but someone on the other end should be paid for their work if they find it valuable? What if this model actually generated significant revenue for publishers? What if all this was simply the way the web operated from the start?

Clearly this model hinges on a bunch of hypotheticals, but hopefully you get the point. There's nothing fundamentally wrong about users paying for consuming content. This is the way business transactions work in most respectable industries. You want something, you pay for it directly. You don't ask a third party to step in between you and the seller, to show you manipulative content that directly benefits them and their associates, while indirectly paying for the thing you actually want to buy. The fact we've accepted this corrupt business model as normal in many facets of life is absolutely insane. Never mind the fact that it's being used to manipulate us into thinking and acting in ways which corrupt democratic processes and cause sociopolitical instability, or that it's abusing our right to privacy and exploiting our data. To hell with all of that.

AndrewStephens
1d ago
1 reply
I wrote about this exact problem last year. To anyone who disagrees, would you pay me 5 cents to click on the following link?

https://sheep.horse/2024/11/on_micropayments.html

AuthAuth
7h ago
yeah 5cents is nothing and knowing it goes straight to the person who put the effort into writing is better than it going to an advertiser.
imiric
1d ago
2 replies
Brave Inc. gets a lot of flack, some warranted, but their Basic Attention Token allows for exactly this. Users can add credit to their wallet by either consuming privacy-friendly ads or topping it up manually, which then gets distributed to the sites they visit in the proportion they choose, transparently in the background while they browse.

It is a shame that this feature gets lumped together with claims of crypto scams, and similar nonsense. Yet this is precisely the right model that could work at scale to eliminate the advertising middleman, and make the web a safer and more enjoyable experience for everyone.

Analemma_
1d ago
2 replies
Brave strips out the ads that the creators put on their site, puts their own ads there, then gives the creators some of that money if and only if the creator realizes they have to sign up for Brave's cryptoshit. It's straightforwardly the kind of racket that would get your knees broken if you tried to do it to somebody in real life, but "it's ok because it's on computers". All the flak is deserved.
Nextgrid
1d ago
But then again, online ads are the physical equivalent of a crowd of paparazzi following you 24/7 including inside your home, which would also prompt physical violence in the real world.

From my perspective I couldn't care less if one bad guy is stealing from another bad guy.

EbNar
21h ago
Nope, they don't "put ads on the site"
fragmede
1d ago
It's frustrating that humans are stoichastic parrots and the minute you mention crypto they go into conniptions because the rails are basically there. It's not user friendly, but it's possible to build a system where you transfer $0.05 cents of crypto to someone as you scroll down a web page using a special browser.
stackghost
1d ago
2 replies
You're presupposing that these blogs are producing content worth paying for. The unfortunate truth is that the overwhelming majority of blogs (99.9%+) are not.
Analemma_
1d ago
1 reply
Then why is everyone so nostalgic for the old days of the blogosphere to return? If blogs are all worthless, then we shouldn't care that they're disappearing and/or being put behind paywalls; we haven't lost anything.
stackghost
1d ago
I blog for my own satisfaction, and my blog has no ads on it, and I don't charge visitors. I'm happy to have a few dozen readers.

That's what people are bemoaning the loss of: the before times, when people did interesting stuff without regard for whether it could be monetized or not.

beeflet
1d ago
The PPV model can at least cover the cost of bandwidth. If you are loading the page, it must be at least some value to the user, say 1/10th of a cent.
lanfeust6
1d ago
This is exactly what I want. I don't really care to subscribe to most written media (I do in some cases) but once in awhile an article grabs my attention and I would shell out to read it.
jcynix
1d ago
> Would you pay per view?

Yes, but only after viewing, of else I'd pay for "editorial" or AI generated slop which would be generated like link farms pointing to Amazon etc.

And that's the chicken-and-egg problem ...

In theory that could be resolved by registering for free at reputable sites and then paying per view with micropayments. Or by a scheme where one would register and only pay when I actually did read stuff, not with the currently en-vogue monthly fee for each and every site.

pr3dr49
1d ago
Charge the provider per view. Charge the sender of that spam email per message delivered. The new internet. Would this work?
tgv
1d ago
1 reply
They don't get $5 per month from ads. So the true subscription price must be a lot lower.

One option: a fund where you buy tokens, that you can spend reading an article. That will, however, lead to more clickbait and AI slop and snowing under serious blogs with low volume.

Bjartr
1d ago
1 reply
This micro payments for content idea has been tried a few times, with slight variations. No-one has cracked the problem yet. But maybe one day
ericd
1d ago
I know HN doesn’t love crypto, but this kind of thing seems promising for finally cracking micropayments: https://www.x402.org/
kasabali
1d ago
3 replies
> I'm not quite sure what the answer is.

It's very simple, it's what they've been doing in print media for centuries: contextual advertising.

gedy
1d ago
1 reply
Yes seriously - I'm old enough to have enjoy reading magazines that had ads throughout them. They were fine.

I'd venture to say contextual advertising would be more effective than whatever we've been trying to squeeze out of fingerprinting etc. All this supposed "data" they are gathering feels like a scam perpetuated by ad companies about how important it is to the people who buy ads. It's not.

Even Facebook and Instagram, which pretty much should know you to a tee is completely ineffectual at advertising to me - like at all.

8bitsrule
1d ago
1 reply
Same here. By the time I was old enough to have an income, reading comics had already made it possible for me to -not even see any- advertising. That carried over to newspapers, magazines... all those advertisers were wasting their money.

Later on in life I got pissed at cable-TV advertisers shoved into my favorite movies every 5-10 minutes ... ruining any ambience or artistic merit in them ... so I got rid of cable TV. By the time analog TV went away, I'd got rid of my television set. No return address on an envelope? junk mail, into the garbage unopened.

Now the pollution's ruined the 'net ... it's YouTube (re-routed) and some websites (blocked). So long, boing-boing and wired and your 'native ads'. Sites demand subscription? blocked. How much longer before advertisers realize how much they're getting ripped off?

sfink
1d ago
> Sites demand subscription? blocked.

Odd. In the midst of a (well-deserved) anti-ad rant, you throw in the primary non-ad alternative and discard it.

> How much longer before advertisers realize how much they're getting ripped off?

A while longer, if the same people who reject ads are also the people who reject alternatives to ads. The advertisers can safely ignore those people's opinions.

(I'm not saying subscriptions are the answer. I don't have an answer. I'm just saying that companies wanting subscription money is not part of the problem where companies want to shove ads in our faces 24/7.)

Vinnl
1d ago
1 reply
Print media did also include e.g. coupons with discount codes with which advertisers could learn which lead led through a sale.
Retric
1d ago
1 reply
Without any transactions or user tracking it’s difficult to separate ‘legitimate’ content farms from those using bot farms to boost their page views.

Print media was also trying to guarantee their audience was an actual person by charging nominal fees, the difference was how much info required to do so.

Vinnl
18h ago
Yep, exactly. So ideally, we'd have some technology that would be able to achieve those goals without needing all the info that is gathered nowadays. Though that is pretty unpopular here too.
hedora
1d ago
The main “problem” with contextualized advertising is that the people producing the content get a larger share of the ad spend.

Targeted ads concentrate control over the market into a few players, which can do things like acquire competitors or run them out of business with loss leaders.

With AI, the supply of ad real estate will go to infinity, so the only thing that will matter is the quality of the places the ads run.

This would be a good time to ban targeted advertising, or for the content producers to form a cartel that only purchases contextual ads.

That cartel will probably be even worse than what we have now, since it’s going to be 2-3 mega conglomerates like Disney, and they already have handed editorial control over to the White House.

Hopefully the invisible hand of capitalism will somehow fix this.

yegle
1d ago
1 reply
https://en.wikipedia.org/wiki/Google_Contributor was the ideal solution IMHO.
usr1106
1d ago
Ideal for what problem? Certainly not for reducing Google's data collection and improving privacy. It would only work with tons of small payment providers, but then you are back at square 1 that users need to subscribe with tons of services for just pennies.
jwr
1d ago
3 replies
> content creators are compensated for their work

I have a gut feeling that we've been tricked (by ad companies) into thinking that this is somehow realistic and that casual "content creators" can get meaningful money from us reading their articles.

Realistically, while professional content creators can make a living, writing a blog post every once in a while will not provide meaningful income. Instead of trying to "monetize" everything, we would be better off with free content like on the internet of old. There are other means of making money.

It seems that the current situation means that the "content creators" earn insignificant money, while ad companies earn huge money because of scale, and we all somehow keep believing that this is necessary for content to appear.

Buttons840
1d ago
2 replies
You mean I shouldn't make a comfortable living off my valuable HN comments? I was about to consider this comment a good days work. Maybe if I put this comment on my own webpage it would be more valuable?
ykonstant
1d ago
1 reply
Best I can do is tree fiddy. Perhaps a little ragebait could give it that extra oomph it needs.
Buttons840
11h ago
You mean tree fiddy per month, right?
zelphirkalt
20h ago
About as valuable, as many content creators' work. But it all hinges on engagement, so consider this my part in helping you to the next million.
FireBeyond
1d ago
1 reply
> writing a blog post every once in a while will not provide meaningful income

Nor, generally, should it. Sitting down one or two Saturday afternoons a month to write a blog post shouldn't be generating the income of a FTE.

chiefalchemist
1d ago
3 replies
Allow me a second to play Devil’s Advocate.

What if it could? Or should (be able to produce FTE or close income)?

In that world, the amount of pointless shite - questing to “go viral” - would be reduced to near zero. That is, if the incentive were more quality, and less quantity, we’d be better off, yes?

FireBeyond
1d ago
1 reply
So there's an element of truth to that. And there are those who can contribute enough value, have enough audience, etc., that they can "coast" on those 2 blog posts a month and make significant income...

... but that's also not, nor should it be the median. I'm not sure how the economy functions if, say 8h/mo effort generates a median living wage.

o11c
1d ago
1 reply
Tbf in a post-scarcity society, that should be expected, if historical inertia doesn't prevent it.
FireBeyond
1d ago
In that world, a Culture-esque thing, then absolutely so.
sfink
1d ago
That's tempting, but I still don't think it should. There would still be the quest to go viral. "Quality" would still be determined in the aggregate, which means that your income depends on appealing to the widest audience possible, which means high quality niche bloggers still don't get paid much.

Metrics are hard. Just making sure they reward one particular desired outcome doesn't mean you'll escape the unintended consequences.

Also, note that we are past the point of being able to reasonably able to manage any of this. Today, you'd need to come up with a reward function that cannot be maximized by AI. (And lest you think you can fix that by using site visitors to evaluate, most of them will be bots too.)

jwr
21h ago
Anything that can provide income inevitably leads to a flood of garbage from people trying to game the system. The current ad-driven web resulted in SEO garbage and near-uselessness of search engines.
geocar
23h ago
> writing a blog post every once in a while will not provide meaningful income

Should people receive meaningful income for writing a blog post every once in a while?

I feel like that's the real question and not everyone agrees on the answer

> we would be better off with free content like on the internet of old

Well as someone who was there you used to need meaningful income to use the Internet of old. Nowadays everyone needs the Internet and it's a pretty big expense in most peoples' budget, and I think that's why so many people are willing to try something at it,

I figure if you just gave everyone meaningful income we could have that again

beeflet
1d ago
1 reply
The Ad model is exactly the problem. If you had anonymous, cheap micropayments where you pay 1 cent per pageview it would not just solve the surveillance problem but it would solve the DDoS problem too (you set up a web server where the price increases with load and clients bid for bandwidth).
AndrewStephens
1d ago
1 reply
Sadly, I think you are wrong. Micropayments seem attractive but the idea falls apart quickly - there are just too many intractable non-technical problems. It has been tried more than once and each effort has failed.

I wrote a longer post on this[0] but to save you the click I will state the biggest problem from a privacy point of view - if you think privacy is bad now with ads imagine how much worse it would be with a payment processor knowing your every click.

Yes, I know about certain cryptocurrencies that maintain privacy, they are a non-starter for micropayments for different reasons.

Even if a magically technical solution to privacy were to emerge there is nothing more valuable than information about paying customers and sites would use browser fingerprinting anyway.

[0] https://sheep.horse/2024/11/on_micropayments.html

beeflet
1d ago
1 reply
I think it is a technical problem. If you could integrate payment channels on top of private cryptocurrencies that would be enough. Even without the lightning network and just direct 1-to-1 payment channels, it would work.

The article you lists assumes a "conventional" credit card system with chargebacks, massive fees, etc. which makes micropayments ecosystem impractical in the first place. Proposals for micro-payment systems usually describe a way top enable low-fee payments.

The author doesn't take into account modern cryptocurrency tech like payment channels. I really doubt that payments have a natural fixed floor of 10s of cents - Payment providers charge these fees simply because they are in a natural monopoly position, thanks to lock-in and regulation. The need to control fraud is caused by regulatory requirements, which are in turn caused by monopolization.

Despite being technologically less efficient, even traditional cryptocurrency payments are cheaper than bank transfer fees due to competition and low regulation.

Secondly, you assume that no one wants to do micropayments. The infrastructure doesn't exist for it yet. If you don't build it, they will not come.

As for browser fingerprinting, it can be solved on the client side with enough effort. Look at tor browser. Just have a system where cookies, WebGL, etc. are opt in on a browser level in the same way that WebUSB is. Artificially limit the performance of javascript to prevent bench-marking. I think it is possible to solve this architecturally.

Check it out!

https://en.bitcoin.it/wiki/Payment_channels

https://lightning.network/lightning-network-paper.pdf

Also, there are GNU Taler/Chaumian cash type systems that inherit the efficiency of centralized systems with an added privacy benefit.

AndrewStephens
1d ago
1 reply
> If you could integrate payment channels on top of private cryptocurrencies that would be enough.

That “if” is doing a lot of heavy lifting there.

But my point is that even if a magical technical solution existed tomorrow then the same sites that collect data for ads would continue to do so for the much more valuable data on paying users.

beeflet
1d ago
1 reply
People have been hacking on this "if" for a while, and I suspect we will break through to the other side eventually, probably by the end of the decade. The problem is really just that cryptocurrencies like monero want to minimize their use of scripting, because transactions with scripts are a heuristic that can be used to de-anonymize you. But payment channels require some sort of timelock, in bitcoin this is done with HTLC script.

There have been a number of proposals, I think the oldest is DLSAG: https://eprint.iacr.org/2019/595.pdf There are other ones based on time-lock puzzles, but those have always been kinda crappy.

It may be possible with some ZK magic I'm unfamiliar with. But the core of the problem is that we need to find a way to make a transaction valid but only after a certain block height, and make it so that validators can't learn any specific heuristics about the transaction (like what the block height is exactly).

>But my point is that even if a magical technical solution existed tomorrow then the same sites that collect data for ads would continue to do so for the much more valuable data on paying users.

Sure, but after the micropayments revolution there will also be a change in the types of sites people use, enabled by the new form of monetization. You could rely more on people posting things like videos to their personal blogs and interlinking them instead of having to shack up with one of the few sites large enough to support ad-funded monetization. The internet would have a basic spam-resistance function, so it would be less reliant on the existing players to gatekeep (for example, email, forum moderators, etc).

I think it would be more competitive. Let's say you have a site like twitter that says "now that there are micropayments, we will charge you 1 cent per pageview AND force you to login and collect your data", well then you will have a competitor like xcancel.com which can charge 2 cents per pageview and not require login. The market would decide what the best model is. Right now proxy sites like xcancel have to do it for free. Even if they wanted to run ads, the ad market isn't competitive in the same sense because it is more profitable for larger players.

I think you mention in your blogpost that no one would want to support micropayments because of piracy. I consider this a massive advantage of the micropayment system. It's pro-piracy by default. If you look at the origins of ad-funded sites like youtube, they started out as hubs of (light) piracy. The content of social media sites should be pirated and mirrored: they are just getting rich off of network effects in the first place. If you combine micropayments with some sort of bittorrent-like system, this could be very powerful. Imagine a decentralized archive site, where you take advantage of TLS to archive a verifiably timestamped version of a page, and anyone else can send you money that is conditional on you providing them a copy of that archive in return.

Micropayments don't fund the development of new intellectual work, but they let you recoup the cost of bandwidth. He who does not host, also does not earn. If you want to fund the development of new work, I think you need patronage. We are already seeing this with a lot of videographers from youtube depending mostly on sites like patreon and donations from dedicated fans. In a micropayments world, you wouldn't have sites like patreon taking a cut. Aside from just having ~0.1c micropayments-per-pageview, you could have very easy p2p "mini-payments" on the order of ~$1 in exchange for donation rewards.

With less money in the annoying ads economy, google and others would have less power to alter the web standards to their whim, and we could claw back features that enable fingerprinting. I don't know, that is just my dream.

AndrewStephens
1h ago
Thank you for your lengthy reply but I still disagree. Both the technical problems and non-technical problems seem intractable to me. If cryptocurrency was going to fix this it would have done so by now.

> I think you mention in your blogpost that no one would want to support micropayments because of piracy. I consider this a massive advantage of the micropayment system. It's pro-piracy by default

If I am selling my content at 5 cents a page, what stops somebody cloning my page and selling it for 4 cents? What stops Google from summarizing my content, discouraging people from clicking through to my site? Is Google even allowed to spider my site if I charge for it, and what stops them if not?

That is the type of piracy I was talking about and I think it is just one of the many serious fundamental problems micropayments have.

Neikius
1d ago
1 reply
Do you see how the discourse has been shifted here? Some of us have nothing against ads per-se. We care about tracking.

How does tracking me and invading my privacy make ads perform better? In my case it does not. As the tracked ads are usually worse as they will keep advertising me things I don't need anymore. Context based ads worked fine in the past and I don't really see why they cannot.

Also why does every web store need to show me ads? Don't they make money out of selling things? If they really have to, do they have to invade privacy? This is like walking into a physical store and them doing facial recognition, then showing you tailored ads/inventory. That feels creepy to me.

fragmede
1d ago
> How does tracking me and invading my privacy make ads perform better?

If you don’t want to be tracked, you shouldn’t be, but how could it not? At a very simple level, an ad targeted towards a 50 year old woman isn’t going to be the same ad to show a 14 year old boy. Different people like different things and ads targeting you as an advertising profile are going to be better than ones that aren’t. You may not like the targeting and think it's invasive, because it is, but let's not pretend the tracking doesn't do something.

geocar
1d ago
> I want to make sure that content creators are compensated for their work. Ad firms that employ fingerprinting stand between me and the content creator.

This is false: We're the ones who pay the creator, because:

> I'm not going to pay $5/month for every blog that I occasionally read

If that upsets you, please understand it upsets me to, because

> but at the unacceptable price of privacy

I want you to consider a different toothbrush brand, or maybe a hot location for a holiday, and the idea that I am "invading" your privacy in trying to do this is disconcerting.

I understand there are actors who want to use your private personalising data to harm you. I think that is bad, but I am telling you friend, that isn't me.

> I'm not quite sure what the answer is.

Listen, as an insider I am not quite sure what the answer is either, but I'm telling you that content creators need to eat because you have threatened them with capitalism which murders you if you don't participate, and I am the one feeding them and not you.

I think though, it probably takes the form of better laws that prevent people from using personalised data to harm you without public (judicial) review, and I think that is going to require people like you thinking of the outcome that you want, instead of foolishly trying the impossible to conserve your personal privacy.

txrx0000
1d ago
We could normalize paying content creators directly. So instead of paywalls or ads, we get "donate" buttons.
AuthAuth
7h ago
> I'm not going to pay $5/month for every blog that I occasionally read

Why would you assume ads are worth $5 a month? Its more like paying 10cents to read the blog.

norman784
1d ago
Ads are annoying, but they are ok, what is not ok is collecting data and then selling it, so they can profile you without your consent across different platforms.
troupo
1d ago
Showing ads doesn't require invasive and pervasive 24/7 surveilance.
nativeit
1d ago
Give each of them $0.25/mo, and you’ll probably 10x-100x what they’re currently getting from you watching ads.
prng2021
1d ago
2 replies
How exactly do advertisers take fingerprints and translate that to targeted ads for each user?
prasadjoglekar
1d ago
A combo of your IP, browser fingerprint plus the fact that you logged in somewhere and that links to your actual name etc. Identify you in isolation is not very useful. It's connecting that identity to another place that's valuable.
xnx
1d ago
The browser history is collected across multiple sites to form a profile. If the user ever enters their email address or logs in, their entire history is deanonymized.
lilsoso
1d ago
4 replies
Thanks for the browser recommendations.

I switched to the Mullvad browser. The other recommendation, LibreWolf, provides the following warning on install which scared me away: "Warning: librewolf has been deprecated because it does not pass the macOS Gatekeeper check! It will be disabled on 2026-09-01."

undeveloper
1d ago
1 reply
tldr -- it's fine. MacOS Gatekeeper will create warnings about products that are not signed via the apple developer program, which is $99/year librewolf is an open source product, that is very strictly a "community" libre / FOSS project. naturally, having an individual take up notarization assumedly, you are using brew -- brew recently decided to stop supporting / deprecate all casks that does not pass gatekeeper checks, for some reason I cannot fully determine.
cruffle_duffle
1d ago
1 reply
Why would I trust any software that doesn’t pass the gatekeeper test? Even if it claims to be “open source” with links to some code repo there is no guarantee the binary blob you are running was built using only that code and nothing else.

Sure even with the gatekeeper test you can’t be sure it’s built against only the claimed code but it does guarantee:

1) the binary hasn’t been modified since it was signed 2) the binary was signed by somebody in possession of the private key 3) there is some measure of identification via Apple on who or what signed the binary 4) somebody was willing to fork over $99 to sign the binary

It’s not perfect security by any means but it is something. Otherwise the binary you are running might as well have come from some sketchy email attachment. And fuck that. Why would I want that on my machine?

I get that the $99 might be a hurdle for “non-organized open source” (ie most open source… doesn’t have a non-profit entity to take up the expense and credential management, etc…)… and there are probably ways apple could make it easier for such “collectives”… but ultimately I’d argue that signed binaries are good for everybody. While imperfect, they provide some form of traceability and accountability.

obviously it’s not a 100% guarantee of being fuckery-free. The private key might have been compromised, the appleid might have been hijacked and the developer program might have been enrolled with stolen credit cards… but it’s still a hurdle to filter out a large swath of low effort nonsense.

charlie-83
1d ago
1 reply
You could always just build it yourself from source if you are concerned.
cruffle_duffle
1d ago
1 reply
Sure but most people aren’t going to do that. It automatically limits the audience willing to use the software.

This isn’t an easy problem! I’d argue signed binaries are good for everybody… They are good for the end user because it provides some assurance the thing hasn’t been tampered with and provides at least some form of audit history. It’s good for the developers too! It ensures that users are running the binaries the dev intended them to run! It’s good for the platform maker as it reduces the attack surface…

The problem is… getting the keys to sign binaries requires getting a private key! And not just any key but one that been blessed somehow by something that all parties can trust. And trust isn’t a technical problem but a meatspace human some. Apple solves it by requiring the dev to cough up 100USD and probably some other personal information. I have no idea how Ubuntu does it or Microsoft…. But something, somewhere has to bless that signing key.

charlie-83
1d ago
So for Linux, generally you are installing packages from your distro's repo so they are signed by the repo itself. I would have assumed that it would be the same on Mac with brew/macports/etc signing the code, but from what you are saying I guess not, I don't see why.

Edit: Apparently Brew doesn't sign stuff because they don't trust the code they are being asked to sign. Apparently you can just get brew to build the package locally with `brew install --build-from-source librewolf` though which is useful.

On windows you just need a certificate from a known authority. This will still probably cost you money but you have a lot more options at different price levels. Also that certificate is a widely useful thing rather than an apple dev account which is only useful in the apple walled garden.

mike_d
1d ago
The article rants about how turning off JavaScript is actually harmful because it makes you more fingerprintable, then in the same breath recommend switching to an obscure browser nobody else uses?

If you want to avoid being uniquely identifiable stick to Chrome, signed into a Google account, running on a PC from Best Buy.

Y_Y
1d ago
Sounds like you need to switch OS
armadyl
1d ago
FYI I wouldn’t say that the Mullvad browser is any better at anti-fingerprinting than Librewolf. I always point people to http://fingerprint.com/ so they can see how difficult it is to beat even JS based tracking and this doesn’t even get into the server-side methods (i.e. just fetching a stylesheet) of tracking users.

That’s not to say you shouldn’t use a browser that blocks ads etc but I don’t think people should immediately think that they’re not fingerprintable because they’re running these. There definitely needs to be more discussion on the reality of how much these browsers can “protect” you.

ekjhgkejhgk
1d ago
1 reply
I mean... I don't give a fuck about fonts, I don't give a fuck about drawing shit to some canvas. Can I not just opt out?

Yes, I know that's ski-mask bla bla bla, but I still don't want my browser to be doing this nonsense.

myaccountonhn
1d ago
1 reply
There's the gemini protocol and gopher.

When I think of all the tracking that goes on, these are becoming more lucrative.

zzo38computer
1d ago
Gemini and Gopher are better than the existing WWW, (although there are others as well, such as Spartan (uses the same file format as Gemini, but it is a different protocol without TLS), Scorpion (my own format, intended to be between Gemini and "WWW as it should be if it was designed better"), and others).

However, you might also want to access HTTP and HTML, and to do so without needing to load fonts, pictures, etc; you might use a web browser that omits many of these features. However, it also can result in some problems; there are a few ways to work around some of these, such as adding your own scripts to handle some services, adding proxy services for handling some services (although some of these can use other protocols such as Gemini), and/or using the HTML/CSS commands in other ways (e.g. using ARIA to decide the formatting rather than using CSS). However, there are other issues, e.g. if the web page you download includes more junk than the actual main text.

ekjhgkejhgk
1d ago
5 replies
The core of the problem is that we've made this behavior of "run javascript that pulls more javascript and then run that too" the default. Stallman was right, as always.
IshKebab
1d ago
4 replies
Does he have a strong stance of JS in the browser? In any case, I don't think many people would agree that the dubious extra privacy you gain from blocking that is really worth breaking half the web. Fingerprinting is not too hard even without JS.
ekjhgkejhgk
1d ago
1 reply
> Does he have a strong stance of JS in the browser?

Lets see what he says on the subject.

https://www.gnu.org/philosophy/javascript-trap.html

IshKebab
1d ago
Ok so his issue is even more obtuse - he doesn't care about fingerprinting; he cares that not all JS code is GPL.
delusional
1d ago
His stance is pretty simple. The JS on most pages is proprietary, and he doesn't like proprietary software.
bee_rider
1d ago
Blocking most JavaScript is fine, it mostly just breaks the silly pointless over-designed sites anyway. Just like everything else, most of the internet is garbage; blocking over-designed JavaScript sites isn’t a perfect filter but it is an ok first heuristic.
StillBored
1d ago
I would re-frame "is it really worth breaking half the web" as those sites are not compliant to begin with. Nothing in the web standards stack mandates javascript, its an optional feature! Web developers of yore understood that a fundamental property of a properly written web site was to degrade gracefully if javascript wasn't available, but the groupthink of the past decade has chosen weaponized incompetence over doing their jobs and in the process has not only thrown a load of noncompliant insecure garbage out there, but broken a load of accessibility standards, and other things in the process.
codedokode
1d ago
2 replies
The problem is not JS, the problem is useless techonolgies like WebRTC or WebGL that can run without permission and that, I think, are used in 99% cases for figerprinting. And people who designed them and did nothing to prevent fingerprinting.
beeflet
1d ago
WebGL and WebRTC are hardly useless, but they allow you to collect way too much fingerprinting data based on the way they've been designed.
binoct
1d ago
Neither WebRTC or WebGL are remotely ‘useless’. Very fair though to say that you would prefer to have them disabled and/or whitelisted for certain sites.
gruez
1d ago
>The core of the problem is that we've made this behavior of "run javascript that pulls more javascript and then run that too" the default. Stallman was right, as always.

It really isn't, because there's plenty of fingerprinting scripts that run on the same domain, especially fingerprinters from security providers like cloudflare or akamai.

binaryturtle
1d ago
A browser basically is like a really dumb trojan, pulling a whole herd of wooden horses into the city.
boxedemp
1d ago
The older I get the more I see that RMS was right about so many things.

When I was young I used to think of him as that eccentric pedantic mit guy but now I see him as a true warrior for freedom.

tetha
1d ago
2 replies
It reminds me of a game we played with students of data classification algorithms like ID3: How many yes/no questions do we need to uniquely identify everyone in this room?

With like 12 students, that's 4 bits, and it often ends up with 2-3 questions. It starts off with the obvious ones - man/woman/diverse, but then a realization comes in: An answer usually contains more information than just that one bit. If you have long hair, you're most likely a woman and/or a metalhead for example. That part will get shaken out later on.

And those thoughts make these browser fingerprinting techniques all the more scary: They contain a lot of information and that quickly cuts the possible amount of people down. Like, I'm a Linux Firefox user with a screen on the left. I wouldn't be suprised if that put me in a 5-6 digit bucket of people already.

mathgradthrow
1d ago
3 replies
>An answer usually contains more information than just that one bit.

Isn't the point to ask yes or no questions?

tetha
1d ago
1 reply
Yes, but multiple yes or no questions in combination can easily yield more information than they should in a real dataset. That's the real educational point.
gweinberg
1d ago
1 reply
You seem to be confused about the difference between "less" and "more". In general a yes-no question gives less than 1 bit of information if yes and no are not equally likely. There is no way it can be expected to give more.
AnthonyMouse
1d ago
> There is no way it can be expected to give more.

It is indeed not possible for it to give more, because it only has a single bit answer, which by the pigeonhole principle can't give you more than one bit.

The best yes/no questions are the ones which are independent of each other and bisect the group evenly. "Are you female" is typically good because it will be approximately half the population. Then you want independent questions that bisect the population again, like "does your first name have more than the median number of letters" which should be mostly independent of the first question. Another good one is conditional questions like "are you taller than the median for your sex" since a pure height question wouldn't be independent of sex but that one is.

Whereas bad questions would be ones with highly disproportionate responses, like "do you have pink hair with black and green highlights" which might be true for someone somewhere but is going to have >99% of people answering no, or "were you born on the planet Mercury" which will be 100% no and provide zero bits of information.

zie
1d ago
2 replies
Yes, but you can make assumptions based on what you know about humans generally. Like their example that if you ask if you have long hair. If you answer yes the likelihood is you are probably female.

You can think of all sorts of questions and answers like this, and when you combine with the assumptions and answers from previous answers you can make even more assumptions. They won't always be correct, but you don't have to be "perfect", depending on your use-case. For example for advertising purposes assumptions(even if incorrect) can still go a long way.

There is a reason Target got sooo good at identifying pregnant women[0] before the women knew they were pregnant that they creeped out women, and had to pull back what they did with that information. This was like a decade or more ago. It's only gotten more accurate since then.

0: one example from 2012: https://techland.time.com/2012/02/17/how-target-knew-a-high-...

codedokode
1d ago
1 reply
> Target got sooo good at identifying pregnant women

That's why I pay with cash and do not have a loyalty card (other customers often offer theirs at cash register anyway). And of course I don't even go to Target.

georgefrowny
1d ago
I don't know if Target specifically use all of these, but I would bet they have data based on at least some of facial/gait/demographic recognition, wi-fi/Bluetooth beaconing, vehicle registrations, time and location tracking, statistical analysis of your purchases and clustering of people you have made purchases next to (e.g. you bought something at same time and till as your mother more then once). I'm sure they have other methods too. They can also combine datasets from brokers that do have a face:name link (say you used a card at another store that captured it and sold the data) and resolve you within their own data that way.
armchairhacker
1d ago
1 reply
https://medium.com/@colin.fraser/target-didnt-figure-out-a-t...

https://www.predictiveanalyticsworld.com/machinelearningtime...

zie
1d ago
1 reply
Even if that one particular instance is false, I seem to remember Target saying their model was too accurate and they were changing how they did things. i.e. Target admitted to predicting pregnancies very well.

Why would they do that, if they didn't think their system was that good?

armchairhacker
21h ago
Maybe to convince other companies to buy Target ads. Advertising companies uptalk how effective their advertisements are to persuade other companies to buy adspace.

Target isn’t going to do something that scares away consumers, like say “our ad tracking is TOO good”, unless there’s another benefit that makes it net positive for them.

emil-lp
1d ago
It's still a yes/no question, it's just that the question is "do you have long hair".

The goal of these decision trees is to have as few questions that divide the group in two balanced halves (and also recursively).

If you imagine a binary tree with questions in each internal node, and in each leaf there is a person. You want the height of the tree to be minimized.

georgefrowny
1d ago
1 reply
> An answer usually contains more information than just that one bit.

That means there is less information in the question "do they have long hair?", not more. Asking "long hair?" and then "woman?" is probably, in most groups, roughly the same as just the first or second question alone. So the second question added much less than one bit of information because the answer is probably "yes". "Long hair" and then "metalhead" is the same, except that the answer to the second question is probably "no".

Yes/no questions on average contain the most information each when they partition the remaining possibilities 50:50. Then each answer gives you exactly one more bit. The closet you get to either a 100:0 or 0:100 yes:no split, the smaller the fraction of a bit you encode in the answer.

"Metalhead?" usually gives you lots of bits of information (probably 4 in an "average" group of 16 containing at least one metalhead) if the answer is "yes", but on average that's outweighed by the very high chance that the answer will be "no". If there are no metalheads or only metalheads, it gives you zero information.

tetha
1d ago
Ah, I flipped it in my head. That happens after 10 years.

In this case, it was often an interesting exercise in bias as well. "Woman?" would usually single out 1-2 persons out of the 15, so it was a terrible question. It was CompSci after all. "Long hair?", lumping women and metal heads into one group would often split it into half and half. That was much better, and then spurred creative thoughts like travel distance, or bus stations.

btilly
1d ago
3 replies
I don't mind advertisers knowing more about me. If they can display ads that are relevant to me, this is a better experience on both sides.

Unfortunately there is no way to tell advertisers, "No, I'm not interested in your product. I never will be. Don't waste your money."

The top offender is Hims. No, I don't have hair loss. I don't want hair loss supplements. I also don't have ED, and I object strongly to ads for that showing up unexpectedly when I'm showing a YouTube video to someone else.

The second top offender is whoever it is (they keep changing their name) who thinks that I need some kind of Christian motivational course to get control of "the P-word". (Their phrase, not mine.) No, I don't have a problem with pornography. I am very rarely interested in it. And when it comes up every few months, I don't feel any guilt about it afterwards. Furthermore I'm an atheist. A Christian motivational course isn't going to work well for me regardless.

Yes, Google does offer a report function, and a block function, for ads. The report function seems to have gotten rid of the unwanted ED ads. The block really doesn't work when the ads are all very similar AI slop that is rotated frequently. Block this ad, and then next unwanted ad from the same source will be coming along soon enough. (The reason why I particularly dislike Hims is that they are more aggressively rotating their ads.)

blfr
1d ago
1 reply
If you don't mind them knowing but resent the ads, you can just block the ads. You can do dns ad blocking[1], in-browser plugins/extensions[2], finally, patch the apps[3]. Or deploy all of them.

[1] https://mullvad.net/en/help/dns-over-https-and-dns-over-tls#...

[2] https://ublockorigin.com/

[3] https://revanced.app/patches?pkg=com.google.android.youtube

btilly
1d ago
Perhaps you missed that I am willing to deal with ads in general? I am perfectly willing to put up with the annoyance, and like knowing that I am bringing money to the channel that I'm watching. I only want specific advertisers turned off.

A general "show me no ads" solution is not my preference.

charlie-83
1d ago
1 reply
Relevant/personalised ads doesn't mean ads that benefit you. It's means ads that are better able to extract money from you.

It means that, when you need a new dishwasher, you will never see the actual best dishwasher for you, only dishwashers that are a bit more expensive than you actually need but you will end up buying one of them anyways.

It means that you are more likely to see products you would impulse buy just after you get your paycheck. Or slightly inflated prices on things you usually buy.

It means ads designed to take advantage of addictions to sugar, alcohol, gambling etc

Finding stuff you actually want to buy has never been easier, you can find hundreds of reviews and comparisons instantly. People who opt into personalised ads don't end up being more savvy online shoppers, they just end up buying more junk.

btilly
1d ago
1 reply
My preferences are based on my understanding of myself.

I do not have those problem addictions. Of course I am going to comparison shop for any large purchases. I am good enough about controlling spending that excess junk isn't one of my problems.

But what I do have a problem with is coming up with creative ideas for people in my life. So, for example, I would have never thought to look for https://www.zazzle.com/cup_equation_love-168099175298227864. But I'm very glad that someone out there knew enough about me to guess that this might be an item that I'd like. And my wife liked the cup a whole lot.

Does this happen often? No. But I'm perfectly happy to pay a premium for a product when an advertiser gets it right.

charlie-83
1d ago
There are always situations where an advert is useful and we remember those. However, when an advert causes you to spend more than you would, you have no idea it has happened.

Maybe you truly are above the influence of advertising. However, almost no one believes that they are affected by advertising yet clearly almost all of those people are wrong.

I find it safer to assume I am part of the vast majority of people who would be influenced by personalised advertising. Given that online advertising is basically the biggest business in the world, I assume that it would find a way to get money from me.

canyp
1d ago
That is a loser's proposition. Targeted advertising should be objected to on the grounds that surveillance and manipulation are unethical, it doesn't matter how useful it may or may not be in your personal experience. Them suddenly being more useful wouldn't make them any more ethical.
drnick1
1d ago
1 reply
Firefox w/ the Arkenfox user.js is probably as good as it gets in terms of privacy. By default, this config burns cookies on exit, standardizes the time zone to UTC, spoofs the canvas fingerprint, and does other helpful things. Basically, it makes Firefox expose the same information as the Tor browser.

In addition, I block most known advertizing/tracking domains at the DNS level (I run my own server, and use Hagezi's blacklists).

Finally, another suggestion would be to block all third party content by default using uBlock Origin and/or uMatrix. This will break a lot of websites, but automatically rules out most forms of tracking through things such as fonts hosted by Google, Adobe and others. I manually whitelist required third party domains (CDNs) for websites I frequently visit.

alcide
1d ago
1 reply
Orion Browser (Kagi Product) prevents fingerprinters from running by default.

https://help.kagi.com/orion/privacy-and-security/preventing-...

codedokode
1d ago
How do they reliably detect fingerprinting? Did they solve the Halting Problem? Sounds fishy.
rcpt
1d ago
All this and I still need to click on the cookie pop ups like they'll bring the cargo planes to the island.
abigail95
1d ago
To extend the closing remarks from a SIGINT perspective, sure some fingerprints are non unique and short lived, have little data. But hang onto it long enough and sure enough some slower data from another band might eventually correlate it with something else.

The last time I looked at this seriously I was trying to find out how much fidelity (if it was possible at all) was necessary to identify someone by their mouse and keyboard input.

It's not just what you do but how you do it.

bparsons
1d ago
Browser fingerprinting has been a thing since at least 2008. Kissmetrics was the first company I heard of that was doing this.
balamatom
1d ago
>And even though my personal safety and liberty probably aren’t at stake, I don’t want to give any support to the global advertising behemoth, by allowing advertisers access to better information about me.

Giving the surveillance economy access to your habits means making them slightly better informed about everyone. That won't directly endanger you; the SE will just become slightly better informed about how people like you function.

This will enable it to increase the amount of risk faced by some other person that you will never hear of (and vice versa) if any of you is even suspected of endangering the SE, in proportion to the risk to the SE which people like you may hypothetically pose, as quantified by the methods of nepotism-powered pseudoscience.

neuroelectron
1d ago
10 years too late.
daft_pink
1d ago
I’m curious if there is a product like cloudflare’s remote browser isolation that obfuscates it in that way.

75 more comments available on Hacker News

View full discussion on Hacker News
ID: 46016249Type: storyLast synced: 11/23/2025, 12:07:04 AM

Want the full context?

Jump to the original sources

Read the primary article or dive into the live Hacker News thread when you're ready.

Read ArticleView on HN

Not

Hacker News!

AI-observed conversations & context

Daily AI-observed summaries, trends, and audience signals pulled from Hacker News so you can see the conversation before it hits your feed.

LiveBeta

Explore

  • Home
  • Jobs radar
  • Tech pulse
  • Startups
  • Trends

Resources

  • Visit Hacker News
  • HN API
  • Modal cronjobs
  • Meta Llama

Briefings

Inbox recaps on the loudest debates & under-the-radar launches.

Connect

© 2025 Not Hacker News! — independent Hacker News companion.

Not affiliated with Hacker News or Y Combinator. We simply enrich the public API with analytics.