Jeff Bezos creates A.I. startup where he will be co-chief executive
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AI startup
Jeff Bezos
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Jeff Bezos has launched a new AI startup, Project Prometheus, with $6.2 billion in funding and a co-CEO structure, sparking debate about his motivations and the potential impact on the AI ecosystem.
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- 01Story posted
11/17/2025, 2:31:21 PM
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Any more details? Where is it located? Who is working there,
For $6.2 billion raised I’m surprised their aren’t more details
Private companies don’t need to publicly divulge a lot, though. It’s between the company and their investors. It’s only once a company wants to trade publicly that they have to provide a lot of public details and financials.
A sole proprietorship doesn’t have to register anything ever at all.
There are ways to do business activities yourself without registering an official business, though it’s generally discouraged because forming an LLC is so cheap and easy and provides some protections and benefits.
One of the more absurd things I can do is have two LLCs own each other, and then have outside management.
However, details like owners and organizers aren't always Available.
It gets further complicated with Series LLCs.
Congress passed a law that would have required "beneficial ownership" registration with law enforcement (FinCen), however, this registration would not have been public.
Further, it was found unconstitutional and enforcement of the registration requirement indefinitely suspended.
In general, if you are doing business in a state under a name or entiry other than your own legal name, you will be required to file something with the state, and that filing will include a registered agent where legal process can be served on the business, and this information will be public.
But if they aren't doing business publicly yet, no one will know the name of the business, so they can't look it up! It sounds like the name mentioned in the article may just be a code name.
Personally I let go a developer I was using because I only had them around for front end work and now I'm much more productive just doing that with Claude Code directly
So the returns for the average business are largely due to less employee and contractors spending
Is there any concrete evidence that lower hiring is due to AI, and not due to some other factor - such as a stalling economy? I suspect AI growth is the only thing currently staving off a full-blown recession.
There is significantly less hiring for roles that AI can replace easily compared to roles that it can't replace easily
If there was decreased hiring simply because of the economy then why would it only be impacting certain job roles? Hmm... Mystery...
I think you are on to something here. AI is what gives people the ability to consolidate many roles into one.
Like in my example, when I fired my front-end developer, I now can easily do that task
Or, a marketing generalist can now create blog posts using ChatGPT instead of needing to also have a content writer
No it's not. Go short the AI companies though if that's what you think
Now if things will fail, how and when is a different discussion.
Yes there are circular deals going
Yes there is actual underlying spending from the average consumer and business that makes these valuations largely realistic
In other words he wants to seagull manage the place.
Becoming TBTF has a very corrosive effect on organizations.
I don't get this new Musk-like tendency to run multiple ventures instead of focusing on one very tough mission.
That's a myth. I've done that, and I know a lot of people who do that. Do you think Musk is writing sparse attention code for Grok? Does he even know how Grok's architecture works under the hood? Or that he designed the data centers? I mean, you delegate stuff. The only hard thing is getting the right people, but if you're a hyped up billionaire, it's easy mode because you can pay a lot, and people want to work for you. You just create an environment where they can achieve things.
There are times when the majority of your work is simply attending public meetings, podcasts, and doing interviews. People really overestimate what's involved in the work of a billionaire CEO. The people actually making things happen in space industry or AI work harder, longer, and solve more complex problems than any CEO and in some cases they need to work hard against the CEOs to actually make things happen.
blue origin vs spacex says otherwise..
Although I wish billionaires would fix homelessness, I think its good there’s more competition in the space launch industry.
Well, Bezos and Musk are trying that, and it turns out there is still a lot left to spend, so instead of helping the needy they do what is trendy for billionaires, which is build another AI company.
It’s a simple way to sound cynical and savvy. Good thing it’s also extremely incorrect.
He just paid for Kris Jenner's 70th birthday party at his house where they had the cops called on them: https://www.realtor.com/news/celebrity-real-estate/kris-jenn...
and he disinvited Elon Musk (lol): https://www.yahoo.com/entertainment/celebrity/articles/elon-...
Here he is out showboating at the Oscars, Vanity Fair parties, the white house, in Hollywood, in Monaco, Paris Fashion Week, Sun Valley, Milan, NYC, various galas all in the last year: https://www.businessinsider.com/jeff-bezos-lauren-sanchez-fa...
I don't have this treasure trove of information about Bezos' life and I don't think it makes me any less informed about the world?
I don't have a lot of hope that it's the former, to be honest. These people have burned up all their goodwill.
> actual work
Doesn't compute.
I think their style is to use periods for acronyms, which I believe is traditional. A quick scan of their recent headlines turns up "U.S", "A.I.", "A.T.M.", "ICE", "L.P.G.A.", "REI", "U.K." I don't know what the reasoning behind the use of "ICE" and "REI" is, could be a mistake or a judgement that those words are tend to not be understood as acronyms, or something else.
The “REI” initialism, is the official d.b.a. for the Recreational Equipment, Inc. company.
Lifestyle distractions aside, Bezos playing any kind of CEO role is probably a good thing.
Probably because they're not continuous?
New AI co, Bezos as co-CEO (alongside Vik Bajaj, ex-Google X)
$6.2b in funding
Nearly 100 employees
AI + real world scientific experiments, for the engineering and manufacturing of computers, automobiles and spacecraft
I thought startup was supposed to mean "we're still starting up our business", but it sounds like the meaning these days is closer to "we are setting piles of cash on fire".
What is it about tech people and being unable to come up with original names?
Every company I have worked for has had two dozen internal tools and projects called "Prometheus".
Look, I'm all for "big bets" but when the majority of time and effort goes into the naming, kick-off and t-shirt design, this ain't it.
Reminds me of Matt Levine joking about walking into a hedge fund with a SEC jacket memorabilia.
"We buy this amount of chips at price xx, you guarantee us utilization in part by investing in an AI company we will create"
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> its work will resemble that of Periodic Labs, which is building technology to speed up scientific research by simulating the physical world to train AI models.
Will be interesting to see how far simulation gets you vs actual embodiment via robots, etc.
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