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Surely the responsibility here is broader than treating it after the fact? Perhaps it’s an over the top comparison but most places outlaw dangerous drugs— you can treat the after-effects but by that point a lot of the damage has already been done. Making tech companies answerable for having developed algorithms that serve up hours of obvious brainrot content at a time would go a long way.

(And like with many of these things, holding senior executives personally liable helps ensure that the fines or whatever are not just waved away as a cost of doing business.)