What I Learned Launching My First SAAS to 0 Customers
Key topics
Key lessons: - Distribution beats product quality - PMF isn't negotiable (perfect tech + no demand = failure) - Customer interviews are the actual work, not optional homework - Audience-first approach matters more than I understood
Also became a father this year (never wanted kids). Interesting contrast: failed at what I planned for, succeeded at what I didn't.
Pivoting to audience-first for next attempt. Curious if others have similar experiences with first product failures and what you did differently the second time.
A technical founder shares their experience launching a B2B SaaS product to zero customers, highlighting key lessons learned and pivoting to an audience-first approach for their next attempt.
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Light discussionFirst comment
27m
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3
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- 01Story posted
Oct 21, 2025 at 5:05 AM EDT
3 months ago
Step 01 - 02First comment
Oct 21, 2025 at 5:31 AM EDT
27m after posting
Step 02 - 03Peak activity
3 comments in 0-1h
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Step 03 - 04Latest activity
Oct 21, 2025 at 5:55 AM EDT
3 months ago
Step 04
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https://meysam.io/blog/what-i-learned-turning-31/