Google Isn't Kidding Around About Cost Cutting
Posted4 months agoActive4 months ago
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GoogleCost CuttingTech IndustryLayoffs
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Layoffs
Google is aggressively cutting costs, including slashing its FT subscription, sparking concerns about the company's priorities and the broader tech industry's trend of reducing benefits.
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- 01Story posted
Sep 20, 2025 at 9:09 AM EDT
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Traffic coming from google to my client's sites hasn't dropped double digits, but the industry I serve is not discretionary. Overall traffic hasn't dropped but I am seeing drops of at least 5% across the board from Google referrals in any recent data to same period 1 year ago.